There must be something in the waters at Banana Island. It was just a few weeks ago that I wrote about Airtel Nigeria’s Lost TV spot and how different and refreshing the spot was from previous Airtel commercials, and indeed from category spots. Lost was a marker set down by Airtel against competition, and unwittingly, against itself. The next spot from the company was always going to draw keen attention. Will it match or beat Lost, or will it crash and burn under the weight of high expectation?