There are those who swear that the greatest human invention is writing. That is nonsense. It is tobacco. So I believed when I smoked. I’ve been clean nine years now. But I smoked for seventeen years before quitting. I know that is scarcely deserving of any recognition considering a friend’s grandpa smoked till his nineties. He died on his bed …
Come June (or thereabouts), beer drinkers in Nigeria will have a new brewski to add to their repertoire: “This is the famous Budweiser beer. We know of no brand produced by any other brewer which costs so much to brew and age. Our exclusive Beechwood Aging produces a taste, a smoothness and a drinkability you will find in no …
In case you just crawled out from under a rock, Dove’s done another clanger. It ran an ad on Facebook where a black woman removes her brown tees ( an allusion to skin colour?) to transform into a white woman. The interpretation by many is that the ad depicts white skin as being superior to dark skin. Dove has been …
I used to be an iSheep. When Farmer Jobs and Farmer Cook called, I’d bleat eagerly to the stable. I’d give my precious wool for a new patch of grass. But I’m done eating those grass. Done frolicking up and down at the news of shiny new toys from 1 Infinite Loop. Don’t get me wrong. I still love Apple. …
“The most important element in advertising is the truth” – Bill Bernbach. For a people with such an interesting culture, beliefs and attitude, it’s disheartening that a lot of our advertising do not mirror our lives and peculiarities. Let me regale you with an experience I had about thirteen years ago. A chum was getting married in Jos so I flew …
In a blog post in April 2016, Damon Stapleton recounted a conversation he had with fellow creative blogger Rich Siegel on the frustration of the latter with a client. Rich and his partner had pitched a powerful idea to the client for the Olympics. It involved telling the stories of athletes who come last in their events at the games. …
There are those who will swear that the greatest human invention is writing. Nonsense. It is tobacco. Or so I believed when I used to smoke.
