Tag: Marketing

CSR, Olajumoke and brand fit.

Corporate Social ResponsibilityLeave a comment

Still bewildering, the Olajumoke Orisaguna make-over. Some girl walks into a photo shoot with loads of bread and she becomes the toast, jam and bacon of everyone. She bombed a photo and no one deemed it necessary to haul her into jail. She bombed something, people! Bombed, devastated, torpedoed, wrecked; cannonaded. Tinie Tempah could have been killed by the aftershock …

“Buy Naija to Grow the Naira?” Sorry folks, I’m sticking to my Kellogg’s.

Branding4 Comments

Now, before pitchforks are brandished and the furnace stoked, pray, give a brother his ‘any last words?’ Let’s be clear. I’m Nigerian. My father met my mother in Ilaro, Ogun State. They fell in love. I happened. Of course, if I’d had a say in where I was to be born, I’d have picked a Hawaiian beach sipping a cold …

Back to Top