Chief Daddy 2. Chiefly meh.

Let me tell you about one of my favorite philosophers, some bloke called Mediocrates. You may wonder what a Greek philosopher has to do with Chief Daddy2. But I assure you, Nollywood worship at the feet of this bloke. You see, Mediocrates is the Patron Saint of Mediocrity. If you were stuck in an evil vortex of excellence, Mediocrates has …

Kunle Afolayan’s Swallow is a hard one to swallow. It’s 4/10.

It stands to reason that in a country where life expectancy is 55 years, every minute counts. And I’ve just wasted 128 minutes watching Swallow. So, if I die before 55 years, look no further than Mr. Afolayan and Netflix. Both have conspired to abbreviate my life through the malicious purloining of 128 minutes. Look, I’m pissed. Really pissed. I …

To everyone honing ingot into Excalibur.

Not every brand has a story to tell. A story that is meaningful. That is powerful. That stirs something in us. A story is hardly another word for advertising, op-ed, a post or ‘content.’ A story is more timeless. More enduring. It transcends the medium. When our grandma tells us stories, the stories capture our imagination. Inspire us. Or expound …

’76 or The Wedding Party. Which is the ‘better’ movie?

We are in the BAFTA and Oscars month! My money is on Casey Affleck winning Actor in A Leading Role for Manchester by The Sea. When I think about the Oscars, my mind inexorably goes to Nigerian movies. I’m full of optimism though. It’s now clear that if you make a good movie and with the right advertising support, you’ll …

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